Open Mind, Hard Work and Can-Do Attitude. That’s Us
Located in Brno and Prague, we all share a strong passion for purposeful communication. Sometimes, we get to the office at six, other times at eleven and some days, our desks are left empty — but we meet our deadlines at all times.
We Share Our Know-How
We enjoy educating ourselves and others. If we come across something that works well for us, you’re likely to hear about it soon.
We Play Fair
We treat everyone with respect. We don’t work on things we don’t believe in. If we ever make a mistake, we come clean.
No Industry is Boring
We believe that content works if it’s useful, helpful, and delivers results. We’re not picky in what we create or write about.
Get to Know Us
Take a good look. You’ll meet at least two of us at the first meeting. You always know who’s creating, writing, or coming up with ideas for you.
Martin Brablec
CEO & Strategy
Petra Brablecová
CFO
Kateřina Kalivodová (Foltánková)
Copywriting & Consultations
Kamila Vlčková
Copywriting
Libor Kamenský
Copywriting & Consultations
Ivo Bednář
Copywriting & Social Media
Michaela Letošníková
Copywriting
We Work Long-Term with
Jan Novák
Copywriting & Consultations
Ondřej Pokorný
Copywriting & Consultations
Hana Kratochvílová
Copywriting
Monika Fiantová
Copywriting
On Parental Leave
Martina Krumpholcová
Copywriting & Consultations
Eva Smíšková
Copywriting & Consultations
Martina Vejvodová
Copywriting & Customer Care
Lucie Preis
Marketing & Education
Our Milestones
June 2023
Our HR Newsletter on LinkedIn is Out!
Launching a fresh LinkedIn newsletter on HR marketing packed with tips and tricks. We advise companies how to attract top talents thanks to an HR marketing strategy and make the most out of content!
March 2023
Getting to Know AI
Everyone is talking about Midjourney, Chat GPT, and other AI tools — and so are we. We’ve hired two interns, Zuzka and Katarina, and delved deep into various AI software, apps and plugins. We have created our first AI-generated content. Ever.
February 2023
Sharing Our HR Marketing Know-How
We cooperate with the Association of HR Professionals in Czechia (Svaz personalistů České republiky) and support them with our HR marketing know-how. Visiting conferences and advising hundreds of managers and recruiters on attracting job applicants with HR communication that works!
December 2022
Copy & Content Writing in English
Content in English is hot right now and copywriting in English is an integral part of our services. Not only do our English copywriters write in flawless English, they also have a solid copywriting background and their texts are proofread by experts. We proudly provide content that works on a global scale.
November 2022
Our Mini Academy for Small Business Owners Wins 3rd Place in WebTop100
We place third in Content Marketing category in the prestigious WebTop100 competition. The award goes to our educational series for small businesses which we produced for iDoklad — an easy-to-digest but comprehensive software/app on taxes and accounting.
October 2022
Our Podcast Is Out!
We interview interesting guests and chat about content creation for various businesses and industries. The first episodes of Jak se píše podcast show behind-the-scenes of copywriting for a law firm, music festival fans or for pet owners.
September 2022
Organizing Obsahovka Live on HR Communication
Finally! We could meet our clients after a 3-year-long covid break. The topic of our mini-conference, Obsahovka Live, was recruitment communication. Apart from that, we enjoyed tasting rums with Pavel Unger from RumRock.
March 2021
Our CEO Mentors Czech-based Startups
Martin Brablec takes part in a business initiative organised by CzechInvest and helps startups kickstart their content marketing. He encounters interesting projects, such as a diagnostic urinal or a casting software.
November 2019
Launching Course for Copywriters
After a year of careful planning, research and testing, we have developed a one-of-a-kind course for copywriters in Czechia (Rozvojový kurz pro copywritery). The first three runs fill up quickly and bring great results.
August 2019
Adding Graphics to Our Services
Plain written content belongs to the past. We expand our visual team and regularly create graphics in addition to photos and videos. From simple illustrations to tricky animations, we’ve got it covered.
April 2018
Won 1st and 2nd place at Zlatý středník
Czech content competition Zlatý středník (Golden Semicolon) awards the best bits of company communication and/or internal and external corporate media. We won first and second place in the content strategy category — with EET poradna and blog for MALL.cz.
November 2018
We Won WebTop 100!
We placed second the previous year. This time, we won the content marketing category – with our project EET poradna for Solitea Czech republic.
September 2018
We’re Doing PR. From Prague
We have opened the first office of Obsahovka in Prague. Pavlína and our PR specialist Eva take care of it — Eva is no newbie, she previously worked with us in Brno.
March 2018
Audiovisual Content
We start creating audiovisual content with the arrival of Emil. We take campaign photos, film videos and produce more colourful content than ever before.
November 2017
Celebrating 2nd Place at WebTop
We just wanted a new website. Never did we think we would make it so good to win an award!
March 2017
Moving into New Offices
We move to the centre of Brno. And say goodbye to cramped offices with the highest concentration of copywriters per square meter in Brno.
June 2016
Out and About
We leave our computers and go out into the world. Our score: CopyCamp, PPC Camps, 6 RayDays and an interview for MladýPodnikatel.cz.
May 2015
Moving the Office to JIC in Brno
Exchanging our quiet office for Silicon Valley in Brno. We provide services to local startups and hire new colleagues — like Katka.
February 2014
2× More People
A year later. Martin opens the door to brand new offices at Černá Pole in Brno and puts two new tables together — with his first colleague Honza.
March 2013
The Beginning
Martin boldly calls himself “a marketing agency” while still freelancing. Lucky him, the agency shortly catches on.
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